For B2B companies selling to decision makers on LinkedIn. Book a strategy call
Free tool

Free LinkedIn message checker

Paste your connection note or first message. Get a score out of 100 and the exact fixes, in seconds. Free, no sign-up, and your message never leaves your browser.

What are you checking?
0 characters0 words0 questions
Your score shows up here. The checker looks at seven things buyers notice in the first few seconds:
  1. A real reason you're writing
  2. No pitch too early
  3. No meeting ask or calendar link
  4. One clear question
  5. Short enough for a phone screen
  6. No template phrases
  7. About them, not you

What makes a LinkedIn message get a reply?

Buyers decide in a few seconds whether a message is worth answering. The ones that get replies have a few things in common. They open with a real reason: something that changed for the reader, like a new role, a hire or a launch. They connect that reason to one problem the reader probably has, not to your product. They end with one easy question that can be answered in a few words. And they're short enough to read on a phone without scrolling.

What they leave out matters just as much. No pitch in the connection note, no calendar link before the buyer has replied, and none of the stock phrases every template uses. If there's no reply, a follow-up should add something new, not just bump the thread. We cover that in the LinkedIn follow-up message after connecting, and how to find the reason in the first place in signal-based outbound.

How the score works

Each message is scored out of 100 on seven checks. A check that passes earns its full points, a warning earns half, and a fail earns nothing.

Two things cap the score. A note or first message with no reason can't score above 55, and a message with an unfilled merge field such as {first_name} can't score above 30. Follow-ups are judged on whether they add something new, and lose 20 points for "just following up" or "bumping this".

Examples: weak vs strong

Connection note

WeakHi {first_name}, I hope this finds you well. We help companies like yours achieve great results. Can we book a quick call?
StrongHi Daniel, saw you've recently taken over customer success and you're growing the onboarding team. Would be good to connect.

First message after they accept

WeakHi Alex, I wanted to reach out because our platform is a game-changer for sales teams. We offer a free trial and our pricing is flexible. Are you free for 15 minutes next week? What tools do you use today?
StrongThanks for connecting, Daniel. When a new CS leader adds onboarding hires, it's often because time-to-value has become the problem everyone's talking about. We help SaaS teams shorten that first stretch. Is onboarding something you're reworking this quarter?

FAQ

Is the LinkedIn message checker free?

Yes. No sign-up, no limits.

Is my message stored?

No. The check runs in your browser and nothing is sent to us.

How long should a LinkedIn connection note be?

Under 200 characters if you use a free account. Premium allows up to 300. Free accounts can also only add a note to a few invitations each month, so use them on the people who matter most.

Does a high score guarantee a reply?

No. The checker reviews how the message is written. Who you send it to, and when, matters at least as much.

Can it check messages in other languages?

This version checks English messages only.